Department of Design
Department
Graphic Design · Graduation Projects
Study path
2026
Year
About the project

Luck can have a big impact on how your life plays out In 1987, Icelanders finally had the opportunity to test their luck in convenience stores and at the country's gas stations when the University of Iceland Lottery introduced lucky threes to the story. These were tiny scratch cards that gave you the opportunity to win hundreds of thousands of ISK in an instant. The design of the tickets is decorative and peculiar. The imagery is fixed, but the tickets have changed over the centuries. Instead of selling in convenience stores and gas stations and then ending up in the trash after scrap, they now get to enjoy themselves in a book and perform a new role.

Luck can have a major influence on how your life unfolds. In 1987, Icelanders finally got the chance to test their luck in shops and gas stations across the country when the University of Iceland Lottery introduced cards called Happatrenna (“, these were colorful tickets that give you the opportunity to win big instantly. The decorative and distant design of the tickets is well-defined, they are given new life in this book.

Photos: Claudio Parada Nunes

Sofia Sól Andrésdóttir
Never throw away a lucky three

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